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real estate
FSBO sellers often seem hard to reach, but with the right strategy, they can become some of your best clients. This blog breaks down psychology-driven outreach, practical scripts, and how real estate photography can open the door to meaningful conversations. Arizona agents will walk away with expert tips to win trust, add value, and turn FSBO opportunities into long-term business.
Read MoreWhen Warren Buffett invests in homebuilders, realtors should pay attention. Berkshire Hathaway’s $800 million bet on D.R. Horton, Lennar, and NVR highlights the long-term demand for new construction. In Arizona, where housing shortages and rising demand collide, this shift offers powerful lessons for realtors working with buyers, sellers, and investors. Here’s how Buffett’s strategy connects directly to opportunities in Phoenix, Scottsdale, and beyond.
Read MoreTrump’s proposal to eliminate capital gains taxes on home sales could have a major impact on the Arizona housing market—especially for long-time Phoenix-area homeowners sitting on significant equity. For Arizona REALTORS®, this potential change could unlock long-frozen inventory in high-demand neighborhoods like Scottsdale, Gilbert, and Queen Creek. This blog breaks down what this tax reform could mean for your clients, how to advise high-equity sellers, and why this shift might create new listing opportunities in the Arizona real estate market.
Read MoreA major bipartisan housing bill—the ROAD to Housing Act of 2025—is making waves in Washington and could bring big changes to the Arizona real estate market. Backed by Senators Tim Scott and Elizabeth Warren, the bill aims to tackle the housing affordability crisis by incentivizing new construction, streamlining zoning laws, and reducing federal red tape. For Arizona REALTORS® navigating low inventory and rising prices in places like Phoenix, Gilbert, and Queen Creek, this legislation could open the door to faster development, more listings, and better opportunities for buyers. Stay informed about how this national policy shift could reshape Arizona housing in 2025 and beyond.
Read MoreCurious where all your new Phoenix clients are coming from? This timely blog breaks down 2025 summer migration trends and reveals why Arizona realtors should pay close attention to the steady stream of new residents arriving from California, Texas, and beyond. From out-of-state buyers flooding into Metro Phoenix to in-state movers relocating from Tucson, Prescott, and Flagstaff, this post highlights key shifts in population that directly impact the Arizona real estate market. Whether you're working with buyers or sellers, understanding who's moving—and where they're headed—gives you a smart edge in today’s competitive housing market.
Read MoreArizona’s real estate market is tilting back toward balance, and savvy realtors should take note. With housing inventory rising across the Phoenix metro, price cuts becoming more common, and buyers regaining negotiation power, now is the time for agents to double down on their value. This blog breaks down the latest data from Realtor.com® and the June 2025 housing report, offering actionable tips for Arizona realtors navigating a more level playing field. If you’re looking for insights on pricing strategy, seller psychology, and how to serve your buyers in a shifting landscape, this is a must-read.
Read MoreDiscover why Zillow’s 2025 Listing Access Standards are a game‑changer for Arizona realtors—ensuring every publicly marketed home must be in the MLS and on Zillow within 24 hours. Learn how Phoenix and Scottsdale agents can leverage this transparency to boost visibility, attract leads, and build lasting trust with homebuyers in today’s competitive market.
Read MoreZillow’s new 24-hour listing rule is sending shockwaves through the Arizona real estate market and Compass is fighting back. In this blog, we break down how the legal battle over pre-market listings could reshape how Arizona realtors list, promote, and sell homes across platforms like MLS and Zillow. With inventory already tight across Phoenix, Scottsdale, and Gilbert, understanding these changes is crucial. Discover how to adapt your listing strategy, maintain maximum visibility, and keep your sellers competitive in a rapidly evolving digital marketplace.
Read MoreCurious where the Arizona housing market stands in 2025? This expert breakdown gives Arizona realtors timely insights into shifting inventory, rising insurance costs, builder incentives, and interest rate trends that are shaping the summer buying season. Whether you're navigating Phoenix price drops, Tucson’s tight inventory, or opportunities in new-build communities, this article helps agents stay ahead of market dynamics and guide clients with confidence.
Read MoreThink you own your listing photos just because you paid for them? Not so fast. Arizona realtors need to understand how copyright law works to avoid costly legal mistakes and protect their brand. Learn what to ask your photographer—and how to use images legally and confidently.
Read MoreAI won’t replace Arizona realtors—it’ll make them indispensable. In this expert blog, we break down five powerful reasons why human insight, emotional intelligence, and local market knowledge will always outshine automation in the Valley’s fast-paced real estate scene. Learn how to leverage AI tools like ChatGPT, Homebot, and Follow Up Boss to supercharge your lead generation, streamline your follow-ups, and deliver unbeatable client service—without sacrificing your personal touch. If you're a Phoenix or Scottsdale agent looking to stay competitive and tech-savvy in 2025, this one's for you.
Read MoreArizona's luxury real estate market is booming in 2025, with multimillion-dollar homes in Scottsdale, Paradise Valley, and Gilbert driving record-breaking sales. This blog breaks down key trends every Arizona realtor should know—like the role of infrastructure investments, high-income migration, and tech-fueled economic growth—while offering expert insights on how to attract luxury buyers, navigate gentrification, and leverage LLCs in real estate deals. Whether you're a seasoned agent or looking to break into the high-end market, this is your go-to guide for success in Arizona's evolving luxury landscape.
Read MoreHot news for Arizona realtors! Tri Pointe Homes just made a major $18.2M land purchase in Gilbert, signaling long-term growth and opportunity in one of the East Valley’s most desirable cities. Our latest blog breaks down what the upcoming Lusitano community means for agents working with relocating families, long-term investors, and buyers chasing lifestyle-rich neighborhoods near Discovery Park, SanTan Village, and the Price Road tech corridor. Get ahead of the 2027 launch and learn how to position yourself now for future success in Gilbert’s booming housing market!
Read MoreAI is revolutionizing Arizona real estate, transforming how realtors market properties, attract buyers, and streamline showings. From AI-driven listing descriptions that boost SEO rankings to virtual staging and automated chatbots that enhance client interactions, smart technology is reshaping the way homes are sold. Learn how Arizona realtors can leverage AI to stay ahead of the competition, improve efficiency, and close deals faster in 2025. Don't miss out on these game-changing tools that are redefining the future of real estate marketing!
Read MoreDiscover how professional community photography drives interest in Arizona’s master-planned developments. From stunning landscapes to lifestyle moments, learn how capturing the essence of your neighborhood attracts buyers and builds lasting connections.
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